More Afghan lives have been shaped by the war than by stability and peace. More than half the population of Afghanistan is under the age of 19 and very few of them have experienced joys of youth. They have lost much- loved ones, homes, playmates, schools; they are the generation that has lost its childhood. Girls under the ages of 18 years are victims of forced and underage marriages, honor killings, and sexual violence which eventually leads them to a life of abuse and violence as well as child causalities, whereas boys, like girls, are targets of sexual abuse, trafficking, and hazardous labor, and landmines.
To improve the living conditions, provide a secure and safe environment, access to education, and the physical and mental wellbeing of children, Colombo plan came up with a project to raise public awareness on child abuse and child marriage through (Intellectual Applications & Products) IAP. The aim of this project is to increase awareness at all levels including government stakeholders and the campaign is aimed to deliver the key messages to the general public and decision making national wide through a well-structured, well-integrated approach and will be delivered through several media (TV, press, radio, advertising, etc) on child rights, child abuse, and violence, and assist beneficiaries in reintegrating with their families and society.
Thus, the campaigns include media outreach and public awareness activities (TV and radio Campaigns, social media campaigns, billboards, posters, banners, and storybooks) to raise awareness of child protection issues.
Some of the activities performed by IAP under this project are the following:
- Children Story Books
- Story writing
- Sketch & design
- Print & distribution
- Billboards
- Content writing
- Design & Print
- Billboards
- Banners
- Content Writing
- Design & Print
- Distribution
- Posters
- Content Writing
- Design & Print
- Distribution
